Blogging as a business is tough. There have been lots of changes in the blog world the last few years. This is a post that I never expected to write.
Blogging as a business is a tough job. There is so much competition today, millions of users write blogs. It wasn’t always like this.
My Blog Business Story
I began writing seven years ago as kind of a personal journal. We were going through a lot of financial and personal struggles. and blogging was a way to focus on the beautiful side of life and worry less about the hard things. Three years ago, I decided to get serious as a blogger and make blogging my primary business. This was never my intention as I originally began writing just for fun.
When I decided to become a business, I stretched myself to learn a little more each day. I learned Blogger, Word Press, new social media platforms, photography, Adobe Lightroom, PicMonkey, Picassa, Photoshop and other related computer programs. I learned to stage my money shots, link up to blog parties, find and work with brand sponsors.
My Blog Business Updates
Last summer I spent weeks re-writing my old content. I updated dozens of photos, added affiliate links and SEO to my old posts, along with new custom graphics for Pinterest on a total of more than 200 posts. I also redirected hundreds of blog pages to make my blog more efficient and run smoother. To make my site more appealing, I hired designers to install a new theme, and redesign and rebrand my blog and logos. I studied branding and how to create a style that would match my vision for this blog’s future.
By fall my blog was practically brand new, and I anticipated the next couple of years would include great things for me and that I would be able to achieve my business goals.
Overall blogging is a good experience, it inspires me to work harder to accomplish more. I am always learning new things, meeting great people and have come to enjoy and embrace every part of the blogging journey.
My Blog Business Crash
Two weeks ago my site went down. Perhaps you were looking for it. My URL was completely blank for more than 5 days. You may have noticed that it now looks a little different. In fact, I have completely lost 8 months worth of new content, along with my new blue and gold theme, my logos and all my hard work. It has been a devastating loss.
Even though I have backups of my blog, my former web host failed to transfer data after I paid for them to do it. I thought I had multiple backup copies of my site. It turns out, that none of them were current or recoverable by my new host. To make things worse, the additional backup plugin I installed was never activated. It seems as though there is always something that I don’t yet know about blogging.
I am not technical, but I have learned a lot the last few years. Somehow it seems like I will never get where I want my blog to go. There are so many of us bloggers that love blogging, but can’t quite get to our end business goal to be successful. I am not alone in this frustration.
My Blog Business Future
For now, I am trying to decide how to proceed. There is no way I can re-create 8 months worth of content or I will never have the ambition to write anything new. It’s very discouraging to come back to the blog when it looks like it did a year ago, after I put so much time and effort into it. In addition, I have broken links all over the web from the posts and photos that were deleted. Right now, I have no idea how this will affect my site long term. Google does not like broken links, and generally punishes sites that have them. Honestly, I don’t know what that will do my page views or ranking.
I know I need to rebuild somehow, but it will take time. It is painful and I am disheartened. There are tons of updates that could be done, but I don’t know that I will even attempt to recreate the blog as it was. With each passing day there are new reasons for me to move ahead in yet a different direction. You will have to be patient with me while I work through it all.
My Blog Business Recovery
For now, I am concentrating on different things. Recently, I compiled two new ebooks. Part of blogging as a business is creating content other than what is on the blog. Remember the phrase “Don’t put all your eggs in one basket”? It rings so true today.
I recently began publishing ebooks, and I have several more coming soon. My first adventure was this photography book and am now releasing two more ebooks for your reading pleasure.
The 30 Day Photo Challenge is the humorous account of how I actually learned to use a DSLR digital camera. I made lots of mistakes and you can laugh at every single one of them. This story proves that anyone can become a photographer, even me. This book is $1.99 and is available by clicking on the button below:
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The next book has been my most popular blog series ever. Thousands of pins and page views have made this series a huge hit. Projects from this book have been featured on the Huffington Post, Craft Gawker, Hometalk and various other websites.
Writing this crafty book was one of the best things ever. I purchased and used more than 150 Mason jars of different styles, sizes and colors for this project.
Filled them with all sorts of beautiful things, and gave them all away.
This book, also $1,99 is full of ideas for crafts, recipes, sewing projects, home decor and much more all wrapped up in cute little Mason Jars.
You’re going to love it.
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